← Portfolio
European premium coffee brand (EU-standard manufacturing)
Brand E — European Premium Coffee into Southeast Asia
Already stocked at Harrods (UK) and Target (US), the brand wanted to enter Singapore and Southeast Asia through local importers. Our outbound AI engine reached 200+ qualified importers in eight weeks — F&B retailers, premium boutiques, corporate gift channels — while auto-excluding every competing coffee producer.
For a premium brand, the biggest risk in a new market is accidentally exposing the brand to competitors, or blasting outreach that cheapens the positioning. We solved both:
1. **AI precision filtering** — the system auto-excluded all coffee producers, roasters, and private-label coffee companies, leaving only F&B retailers, premium boutiques, and corporate gift importers.
2. **On-brand personalized outreach** — each email was written after AI read the recipient's site: premium retailers heard "already listed at Harrods and Target," F&B channels heard "EU-standard quality + RTD sparkling coffee innovation," and gift channels heard "limited edition gift sets with exclusive distribution rights."
3. **Professional English tone** — emails matched the voice of a European brand looking for strategic local partners, not the hard-selling template mail that floods Southeast Asian inboxes.
200+ qualified importers reached in eight weeks — with zero leakage to competing coffee producers.