Portfolio
Cosmetic Bag ODM

Factory A — Cosmetic Bag Alibaba 3-Star Upgrade

Re-architected the Alibaba store product mix and keyword strategy. Reached 3-star store in 6 months, locked in high-intent queries like "cosmetic bag" and "makeup bag".

The client started with high Alibaba impressions but low CTR, and ad budget was leaking into junk keywords. We ran a three-phase playbook — market test, precision positioning, continuous optimization: pruned junk keywords, locked in high-intent queries, and shipped a weekly product-optimization tracker. Within six months the store was upgraded to 3-star and high-quality inquiries stabilized, so the sales team could focus on filtered, high-potential leads.